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Get to Know Our Team

Our Mission

To engage, enable, and empower homeowners to make their homes safer, more valuable, and more enjoyable.

Why vipHomeLink was created...

Our Founders

Alfred Y. Bentley III, PhD

CEO + Founder

Alfred’s mission is to make homeowners safer, smarter, and more organized — one home at a time! An award-winning inventor and technologist, Alfred created the technology behind vipHomeLink to simplify his own life. Today he is fully dedicated to bringing his vision to improve homeownership with technology to homes all over the world. Outside of work, Alfred enjoys working around the house (really!), skiing, sailing, and adventures with his family.

Geoff Martin

President + Co-Founder

Geoff is passionate about simplifying home ownership! As co-founder, and a homeowner himself, his mission is to help people protect and improve their largest asset – their home. With over 20 years of corporate finance experience, Geoff brings a track record of building and leading high-performing teams, developing successful business strategies to continuously deliver value to vipHomeLink members and our partners. Geoff enjoys tennis, golf, and spending time at home with his family.

Alfred Y. Bentley III, PhD

CEO + Founder

Alfred’s mission is to make homeowners safer, smarter, and more organized — one home at a time! An award-winning inventor and technologist, Alfred created the technology behind vipHomeLink to simplify his own life. Today he is fully dedicated to bringing his vision to improve homeownership with technology to homes all over the world. Outside of work, Alfred enjoys working around the house (really!), skiing, sailing, and adventures with his family.

Geoff Martin

President + Co-Founder

Geoff is passionate about simplifying home ownership! As co-founder, and a homeowner himself, his mission is to help people protect and improve their largest asset – their home. With over 20 years of corporate finance experience, Geoff brings a track record of building and leading high-performing teams, developing successful business strategies to continuously deliver value to vipHomeLink members and our partners. Geoff enjoys tennis, golf, and spending time at home with his family.

Our Team

Atul Shukla

VP, Engineering

Dayna Weitzman

VP, Member Services

Andy Kearns

VP, Partnerships

Susie Reese

VP, Content

Dipal Gandhi

Lead Product Developer

Sam Thompson

Enterprise Sales Executive

Sivabose Natarajan

Sr. Software Developer

Victoria Scalanga

Marketing Specialist

Megan Adair

Content Writer

Alex_Linderman

Alex Linderman

Creative Director

AlfredJr

Al Y. Bentley Jr.

Sr. Technical Advisor

Laurie Smith

vipHomeLink Brand Ambassador

Laurie Smith

Designer, Author, Speaker

Laurie Smith was one of the first designers to hit the airwaves on TLC’s breakout hit show Trading Spaces in 1999. For ten seasons, and multiple Emmy nominations, fans were able to see Laurie’s modern classic design each week as she remade a space in just 48 hours.  

In 2018, Trading Spaces rebooted on TLC and was recently nominated for an E! People’s Choice Award. Laurie and cast completed a second season Spring 2019.

After receiving her Bachelors Degree in Broadcast Journalism from SMU in Dallas, she worked in Marketing at Turner Network Television (TNT) in Atlanta before moving to Manhattan to attend the New York School of Interior Design.

For over two decades, Laurie has launched various lines of products in addition to lecturing and public speaking. Laurie currently lectures for numerous Home and Garden Shows nationwide. 

Read more about Laurie here.